The Patient Acquisition Playbook
The same four-part system runs behind every kilomark clinic. Each part fixes a different leak between a patient’s first search and their tenth visit.
Show up where patients search
Google Business Profile, local SEO and Google Ads for the conditions you treat.
Look like the obvious choice
Reviews, condition pages, insurance details and a website that builds trust fast.
Make booking easy
Survey-style booking forms, call tracking and missed-call text-back so no lead slips away.
Keep patients coming
Newsletters, reactivation and referral campaigns that turn one visit into many.
What happens after you say yes
Foundation
- 60-minute onboarding call
- Tracking for calls, forms and bookings
- Website and Google profile fixes
- Ad campaigns built
Launch
- Google Ads live
- Review requests running
- First SEO pages published
- First monthly report
Optimize
- Budget moved to what books
- Content and links building
- Email and reactivation started
- 90-day review against targets
It starts with a discovery call
We talk through your goals and pain points, take an early look at what you’ve already tried, and show you what could improve.
If it’s a fit, we follow up with a 90-day plan and the program that matches your budget.

Your competitors are marketing right now. Are you?
Every week without a system is a week the clinic down the street books the patients who should be booking with you. Start with a 30-minute discovery call.
